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October 24, 2025
ORÍKÌ Group Marks 10 Years of Wellness Innovation, Announces Major Expansion Across Africa
Mary Nnah When Joycee Awosika founded ORÍKÌ Group a decade ago, wellness was not yet a global movement; certainly not in Africa. What began in 2014 as a vision to take African brands to the
**ORÍKÌ Group Celebrates a Decade of Wellness Innovation, Unveils Ambitious Expansion Plans Across Africa**
Ten years ago, the wellness industry in Africa was a landscape yet to be fully explored. Joycee Awosika, a visionary entrepreneur, recognized the potential and embarked on a mission to not only establish a wellness brand but also to champion the power of African brands on a global scale. That vision took shape in 2014 with the birth of ORÍKÌ Group, and today, the company is celebrating a decade of remarkable growth and innovation.
ORÍKÌ Group's journey has been one of pioneering spirit and unwavering commitment to excellence. From its humble beginnings, the company has steadily carved a niche for itself, offering a range of wellness products and services deeply rooted in African traditions and enriched with modern scientific advancements. The brand's success lies in its ability to seamlessly blend indigenous knowledge with contemporary practices, creating a unique and compelling offering that resonates with consumers both locally and internationally.
As ORÍKÌ Group marks this significant milestone, it is not just a time for reflection but also an opportunity to look ahead. The company has announced ambitious plans for expansion across the African continent, signaling its confidence in the growing demand for wellness solutions and its commitment to serving a wider audience. This expansion will involve strategic partnerships, the opening of new retail locations, and the introduction of innovative product lines tailored to the diverse needs of different African markets.
The decision to expand further into Africa is a testament to ORÍKÌ Group's belief in the continent's potential as a hub for wellness and its dedication to empowering local communities. By creating jobs, supporting local suppliers, and promoting sustainable practices, the company aims to contribute to the economic and social development of the regions it operates in.
The next chapter for ORÍKÌ Group promises to be even more exciting, as it continues to push the boundaries of wellness innovation and solidify its position as a leading African brand on the global stage. The company's journey is an inspiring example of how a bold vision, coupled with hard work and a commitment to social impact, can transform an industry and create lasting value for communities.
Ten years ago, the wellness industry in Africa was a landscape yet to be fully explored. Joycee Awosika, a visionary entrepreneur, recognized the potential and embarked on a mission to not only establish a wellness brand but also to champion the power of African brands on a global scale. That vision took shape in 2014 with the birth of ORÍKÌ Group, and today, the company is celebrating a decade of remarkable growth and innovation.
ORÍKÌ Group's journey has been one of pioneering spirit and unwavering commitment to excellence. From its humble beginnings, the company has steadily carved a niche for itself, offering a range of wellness products and services deeply rooted in African traditions and enriched with modern scientific advancements. The brand's success lies in its ability to seamlessly blend indigenous knowledge with contemporary practices, creating a unique and compelling offering that resonates with consumers both locally and internationally.
As ORÍKÌ Group marks this significant milestone, it is not just a time for reflection but also an opportunity to look ahead. The company has announced ambitious plans for expansion across the African continent, signaling its confidence in the growing demand for wellness solutions and its commitment to serving a wider audience. This expansion will involve strategic partnerships, the opening of new retail locations, and the introduction of innovative product lines tailored to the diverse needs of different African markets.
The decision to expand further into Africa is a testament to ORÍKÌ Group's belief in the continent's potential as a hub for wellness and its dedication to empowering local communities. By creating jobs, supporting local suppliers, and promoting sustainable practices, the company aims to contribute to the economic and social development of the regions it operates in.
The next chapter for ORÍKÌ Group promises to be even more exciting, as it continues to push the boundaries of wellness innovation and solidify its position as a leading African brand on the global stage. The company's journey is an inspiring example of how a bold vision, coupled with hard work and a commitment to social impact, can transform an industry and create lasting value for communities.
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