News
October 01, 2025
Rita Moreno’s Official Barbie Doll Gets Re-Release for Hispanic Heritage Month
The EGOT-winning legend Rita Moreno may have garnered dozens of awards throughout her 40 year-plus career, but she received one more honor ahead of her 93rd birthday last year: a Barbie doll in her likeness. Now, the Moreno’s official Barbie doll is back in stock and on sale on Amazon, just in time for Hispanic [...]
Rita Moreno, the celebrated actress and one of the few EGOT winners (Emmy, Grammy, Oscar, Tony Award), is once again being honored with the re-release of her official Barbie doll. The doll, first launched last year ahead of Moreno's 93rd birthday, is back in stock and available for purchase on Amazon, coinciding perfectly with the start of Hispanic Heritage Month. This allows fans and collectors alike to celebrate Moreno's incredible legacy and contributions to the entertainment industry.
The Rita Moreno Barbie is part of Mattel's Inspiring Women series, which pays tribute to historical and contemporary figures who have made significant impacts in their respective fields. Moreno, a trailblazer for Latinx representation in Hollywood, undoubtedly fits this description. Her career spans over seven decades, filled with memorable performances in films like "West Side Story," for which she won an Academy Award, and television shows such as "One Day at a Time."
The doll itself is meticulously designed to capture Moreno's likeness and style. It is dressed in an elegant golden gown, reminiscent of the one she wore to the 1962 Academy Awards ceremony when she made history as the first Latina to win an Oscar. The attention to detail extends to her signature hairstyle and accessories, making it a true collector's item for fans of the legendary actress.
The re-release of the Rita Moreno Barbie doll is more than just a commercial venture. It serves as a powerful symbol of representation and inspiration for young girls and boys, particularly those of Hispanic descent. By seeing a Barbie doll that embodies the talent, resilience, and achievements of a Latina icon like Rita Moreno, children can be encouraged to dream big and pursue their own passions, regardless of societal barriers. It’s a reminder that anything is possible with hard work and dedication, values that Moreno has exemplified throughout her remarkable career. The doll’s availability during Hispanic Heritage Month further amplifies this message, celebrating the rich cultural heritage and contributions of the Hispanic community.
The Rita Moreno Barbie is part of Mattel's Inspiring Women series, which pays tribute to historical and contemporary figures who have made significant impacts in their respective fields. Moreno, a trailblazer for Latinx representation in Hollywood, undoubtedly fits this description. Her career spans over seven decades, filled with memorable performances in films like "West Side Story," for which she won an Academy Award, and television shows such as "One Day at a Time."
The doll itself is meticulously designed to capture Moreno's likeness and style. It is dressed in an elegant golden gown, reminiscent of the one she wore to the 1962 Academy Awards ceremony when she made history as the first Latina to win an Oscar. The attention to detail extends to her signature hairstyle and accessories, making it a true collector's item for fans of the legendary actress.
The re-release of the Rita Moreno Barbie doll is more than just a commercial venture. It serves as a powerful symbol of representation and inspiration for young girls and boys, particularly those of Hispanic descent. By seeing a Barbie doll that embodies the talent, resilience, and achievements of a Latina icon like Rita Moreno, children can be encouraged to dream big and pursue their own passions, regardless of societal barriers. It’s a reminder that anything is possible with hard work and dedication, values that Moreno has exemplified throughout her remarkable career. The doll’s availability during Hispanic Heritage Month further amplifies this message, celebrating the rich cultural heritage and contributions of the Hispanic community.
Category:
Entertainment