News
August 29, 2025
WHO car you? Rolls-Royce recreates Keith Moon's legendary pool stunt
Rolls-Royce marked 100 years of the Phantom with a playful tribute to rock lore – recreating the myth of The Who's Keith Moon driving a Rolls into a hotel pool by submerging a Phantom prototype at Plymouth's Tinside Lido on August 15. The stunt also paid tribute to musical stars throughout the years who have chosen the car as their vehicle of preference.
Rolls-Royce, the epitome of luxury and automotive grandeur, has celebrated the centenary of its iconic Phantom model in a truly unforgettable way: by recreating a legendary rock and roll moment. On August 15th, the prestigious marque playfully plunged a Phantom prototype into the art deco depths of Plymouth's Tinside Lido, echoing the infamous tale of The Who's wild drummer, Keith Moon, and his supposed aquatic Rolls-Royce adventure.
The stunt served as both a cheeky nod to rock history and a sophisticated salute to the countless musical icons who have chosen Rolls-Royce as their preferred mode of transportation throughout the decades. While the exact details of Moon's alleged car-in-a-pool incident remain shrouded in rock and roll mythology, the story has become a symbol of rebellious extravagance and unbridled rock star excess. Rolls-Royce, known for its dignified composure, embraced this chaotic anecdote with a surprising touch of humor, demonstrating a self-aware appreciation for its own cultural impact.
The choice of the Tinside Lido, a stunning open-air saltwater pool, added another layer of visual appeal to the spectacle. The contrast between the sleek, modern lines of the Phantom prototype and the classic, art deco architecture of the Lido created a striking image, captured by onlookers and shared widely on social media.
While the submerged vehicle was a prototype, meticulously prepared for its watery performance, the stunt sparked conversation and reminded the world of the Phantom's enduring legacy. For a century, the Phantom has been the choice of royalty, heads of state, and, indeed, rock and roll legends. By playfully acknowledging the more outlandish chapters of its history, Rolls-Royce has proven that even the most venerable brands can embrace a bit of irreverence while celebrating their heritage. The event was a memorable tribute, reminding everyone why the Phantom remains a symbol of success, luxury, and enduring appeal, even under water.
The stunt served as both a cheeky nod to rock history and a sophisticated salute to the countless musical icons who have chosen Rolls-Royce as their preferred mode of transportation throughout the decades. While the exact details of Moon's alleged car-in-a-pool incident remain shrouded in rock and roll mythology, the story has become a symbol of rebellious extravagance and unbridled rock star excess. Rolls-Royce, known for its dignified composure, embraced this chaotic anecdote with a surprising touch of humor, demonstrating a self-aware appreciation for its own cultural impact.
The choice of the Tinside Lido, a stunning open-air saltwater pool, added another layer of visual appeal to the spectacle. The contrast between the sleek, modern lines of the Phantom prototype and the classic, art deco architecture of the Lido created a striking image, captured by onlookers and shared widely on social media.
While the submerged vehicle was a prototype, meticulously prepared for its watery performance, the stunt sparked conversation and reminded the world of the Phantom's enduring legacy. For a century, the Phantom has been the choice of royalty, heads of state, and, indeed, rock and roll legends. By playfully acknowledging the more outlandish chapters of its history, Rolls-Royce has proven that even the most venerable brands can embrace a bit of irreverence while celebrating their heritage. The event was a memorable tribute, reminding everyone why the Phantom remains a symbol of success, luxury, and enduring appeal, even under water.
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