Dr James Liang Launches HK$500 Million "Genovation Foundation" to Address Low Fertility
News November 20, 2025

Dr James Liang Launches HK$500 Million "Genovation Foundation" to Address Low Fertility

HONG KONG, Nov. 19, 2025 /PRNewswire/ -- On World Children's Day, Dr James Liang, Co-founder of Trip.com Group, announced the establishment of the Genovation Foundation Limited in Hong Kong. Established in his personal capacity, the foundation pledges HK$500 million over...

Hong Kong businessman and scholar Dr. James Liang, Co-founder of the global travel giant Trip.com Group, has made a significant commitment to tackling the pressing issue of declining birth rates. On World Children's Day, November 19, 2025, Liang unveiled the Genovation Foundation Limited, a Hong Kong-based initiative personally funded with a pledge of HK$500 million.

The launch signals a serious and dedicated effort to understand and address the complex factors contributing to low fertility rates, a concern shared by many developed economies around the world, including Hong Kong. While the specific details of the foundation's planned activities are still emerging, the substantial financial backing suggests a comprehensive approach that could involve research grants, public awareness campaigns, and potentially even direct support for families.

Dr. Liang, known for his insightful analysis of demographic trends and their impact on economies, has long been a vocal advocate for policies that encourage higher birth rates. His previous work has explored the economic burdens associated with raising children and the societal benefits of a healthy population growth. The Genovation Foundation appears to be a natural extension of his long-standing interest and expertise in this critical area.

The announcement has been met with considerable interest from academics, policymakers, and families alike. Many are eager to learn more about the foundation's specific strategies and how it intends to collaborate with existing organizations working in the field of family support and reproductive health. The HK$500 million commitment represents a potentially game-changing investment that could provide valuable insights and innovative solutions to a challenge that threatens the long-term prosperity of Hong Kong and other regions facing similar demographic challenges. The Genovation Foundation's future activities will undoubtedly be closely watched as it embarks on its mission to promote a more sustainable and vibrant future for generations to come.
Category: Politics